The Student Government Association’s 2004 Orange Effect T-shirts are officially on sale.

This year’s slogan, "Every Play is Key," was designed to bring Hokie fans of all ages together to support a Virginia Tech tradition of everyone shaking their keys on third-down plays.

The SGA is working collaboratively with the Alumni Association, Hokie Club, and other various Virginia Tech organizations and departments to fill the stands with this year’s T-shirt, sporting the newly designed slogan and a picture of the Hokie’s mascot, the Hokie Bird.

The official "Orange Effect" weekend will begin Friday, Sept. 24, and run through Sunday, Sept. 26. On game day, fans are encouraged to sport the 2004 Orange Effect T-shirt to show their true Virginia Tech pride. During the Virginia Tech vs. North Carolina State game, Lane Stadium will be sea of orange-outfitted fans shaking their keys as the Hokie football team and Coach Frank Beamer storm the stadium.

The student body will be able to purchase their T-shirts on the Drillfield and in the SGA office from 10 a.m. to 4 p.m.

In addition to these sales, faculty, staff, alumni, and friends will have the opportunity to purchase their Orange Effect T-shirts online through a newly designed website especially for this year’s football season. Please visit the website at http://vt.universitysportwear.com/ to have your Orange Effect shirt mailed directly to you.

The Student Government Association is a Virginia Tech organization that is able to influence policy, create change, and improves the climate and campus of Virginia Tech. SGA exists to advance students' needs, concerns, and opinions to university administrators, local, state, and federal officials. As an organization, SGA offers the recognized opinion of the unified undergraduate student body and represents all students to the governing bodies of Virginia Tech, the Town of Blacksburg, the Commonwealth of Virginia, and to other universities around the nation.

Founded in 1872 as a land-grant college, Virginia Tech has grown to become among the largest universities in the Commonwealth of Virginia. Today, Virginia Tech’s eight colleges are dedicated to putting knowledge to work through teaching, research, and outreach activities and to fulfilling its vision to be among the top research universities in the nation. At its 2,600-acre main campus located in Blacksburg and other campus centers in Northern Virginia, Southwest Virginia, Hampton Roads, Richmond, and Roanoke, Virginia Tech enrolls more than 28,000 full- and part-time undergraduate and graduate students from all 50 states and more than 100 countries in 180 academic degree programs.

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